7003 S Broadway Ave

Open Today Until 6:00 PM
Upcoming Eye Exam Appointments
And more appointments available
for you and your family
Or call
(903) 730-4802

Store Information

Located Inside Target
7003 S Broadway Ave
Tyler, TX 75703
Get Directions
Phone:(903) 730-4802

Store Hours

Hours may vary during Holidays. We encourage our Guests to contact their local store to confirm hours.

Vision Insurance at Target Optical

Find out why Target Optical is the top destination for vision insurance members.

Call us at (903) 730-4802 to learn more.

Aetna Vision Insurance
Eye Med Logo
Humana Logo
United Healthcare Vision logo

and many more...

Check Your Eligibility

Style is a big deal

pick a brand, add lenses, and pay one price starting at $59, $199, or $299 based on the brand you choose.

Use your vision benefits to save up to

80% off* on your favorite frames.

Buy more, save more on contacts

up to $150 off an annual supply or up to $50 off a 6-month supply of contact lenses.

Get 40% off**

additional prescription glasses
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Our Designer Brands

Ray-Ban LogoVogue Eyewear LogoOakley LogoArmani Exchange LogoCoach LogoEmporio Armani LogoRalph Lauren Eyewear LogoMichael Kors LogoA New Day LogoGoodfellow LogoCat & Jack LogoSwarovski Logo
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Meet your doctor

Friendly Eyes Optometry
Independent Doctor of Optometry
+19035343787
Visit doctor page
Friendly Eyes Optometry is the local eye doctor to see for all of your Optometry needs in Tyler, TX. From contact lens examinations to contact lens fittings to general eye care, Friendly Eyes Optometry will help diagnose, treat, and assess your overall health—and how it affects your eyes. Busy? We offer online, walk-in, and same day exams to fit your schedule. Friendly Eyes Optometry also accepts many insurance carriers and discount plans. Come visit our office at 7003 S Broadway Ave and schedule an eye exam today!
Digital Retinal Imaging
Walk-in Exams
Same Day Exams
Telehealth
Computer Vision
Contact Lens Fittings
Contact Lens Exams
Online Scheduling
Pediatrics - Min Age = 12

Know before you go

What should I bring for my eye exam?
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Can I buy prescription glasses if I had my exam with another doctor or at another store?
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What should I expect during my eye exam at Target Optical?
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What is a contact lens exam?
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How do I know if you accept my vision insurance?
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Do I need an eye exam even if I don’t currently wear eyeglasses or contact lenses?
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Do you provide exams to children and teens?
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Visit us at Target Optical 7003 S Broadway Ave

We make eye care easy at your Tyler Target Optical located at 7003 S Broadway Ave. Every day we deliver on our "expect more, pay less" promise by bringing together quality eye care, fashion, affordability and a simple, fun shopping experience. You always get more looks for less with your eyeglasses and sunglasses with top brands like Ray-Ban, Armani Exchange, Oakley and more. And popular brands of contacts like Acuvue, CIBA and specialty lenses. Whatever your choice, you get a great value on our quality lenses with a 90-day unconditional guarantee. And when it comes to taking care of your eyes, we can't say enough about the importance of an annual eye exam. Eye exams available by Independent Doctors of Optometry next to Target Optical.
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